1. Try and Get It Right the First Time
When it comes to your book, it’s so important to get it right the first time. In terms of proofing, you may want to consider paying a professional proofreader to read over the book in order to pick up any last minute edits. Otherwise, give the draft to friends or family to look over and ask them to provide feedback.
In addition, ensure that the formatting is up to scratch. Again, you can pay a professional typesetter to do this for you. Or, if you use a publishing house, there will be someone who can do this for you. If your book has already been published and you haven’t made these all-important checks, do so. It may be costly to edit and reformat the book you’ve written, but you’ll make the money back in no time if it’s professional and presented to a high standard.
2. Create a Cover That Grabs Attention
Stop people in their tracks by creating a cover that grabs attention. It’s really important that your cover is bold and professional. Hire a professional designer who has a large portfolio and has worked on a range of design projects. Don’t skimp on this part of your book as it’s essentially what will encourage people to buy.
Even if you think you’re good at designing, take a seat back and pass the work off onto a professional so you can focus on other areas such as promotion and sales.
3. Showcase Yourself
Your book should include a professional bio that engages readers and draws them to your book. Write compelling copy that shines a little insight on you and why you’ve written the book. Adding a photo of you smiling and happy is also a great angle.
4. Promote Yourself
Throughout the entire writing and publishing process, you should have continued to promote yourself. This includes making important contacts, mingling with your audience and reading excerpts at local functions or parties. You should also look into advertising your book.
If you’re using a publishing company to release your book and boost sales, they’ll be able to help you with all your promotional needs. At Stergiou, we offer a range of services to help you create, publish and promote your book. Get in touch to find out more.
5. Get Legitimate Reviews
Ask friends, family members and professionals to read and review your book on sites such as Amazon. The more reviews your book has, the bigger the buzz around it there will be. Send the finished book to people who you would like to read it and ask for their honest feedback, providing information on where they can leave a review.